2010 Called 'Aero Athlete' Concept Honda Insight EU Version

"We wanted the car to be widely accepted," says Creative Chief Designer, Motoaki Minowa. "If we just created an environmentally-friendly car it could have looked dull, or boring. We wanted to insert a sporty factor to make the car more appealing - and after all, sportiness is in Honda's DNA."This was the overall design theme for the exterior appearance of the Honda Insight. Aero stems from the